Master Perfumer

TUBAGUS WIJAYA

Founder · Master Perfumer · Fragrance Technologist

"From fragrance craftsmanship to personalized fragrance technology, the journey has always been about making scent more personal, meaningful and intelligent."

Tubagus Wijaya
The Journey

The Journey

2012

The Beginning

Personalized fragrance research begins — the origin of the concept that eventually became PERSONA.

2015

Creative & Innovation Recognition

Recognition in the creative industry and SME innovation field.

2016

Entrepreneurship

Recognition in entrepreneurship through Parfum Gue.

2016–2018

Perfumery Education & Professional Development

Professional perfumery education and development through multiple training experiences.

2019

Innovation & Recognition

Recognition for product innovation and MURI recognition related to personalized fragrance based on customer personality characteristics.

2022

Entrepreneurial Development

6 Besar Talenta Wirausaha Berdaya — Bank Syariah Indonesia.

2026

From Perfumery Technology to Fragrance Intelligence

The evolution of the fragrance technology vision into PERSONA FRAGRANCE INTELLIGENCE — connecting Human Fragrance Expertise + Fragrance Knowledge + Conversational AI + Proprietary Technology.

Perfumery Education & Professional Development

Perfumery Education

Centre of Excellence — Perfumery Diploma
Distinction · 2018
The Perfumery Art School UK Ltd — Certificate in Perfumery Art
2017
PerfumersWorld — The Art & Technology of Perfumery — Foundation Plus Workshop
2016
L'Atelier Parfums & Créations — Perfumery Training
Bali
IPTECHS — Founder & Master Perfumer
Indonesia Perfumer Technology School
Innovation & Recognition

Innovation & Recognition

2015
Industri Kreatif Terbaik
Dinas Pemuda dan Olahraga Jawa Barat
2015
10 UKM Inovatif Terbaik
Kementerian Koperasi dan UKM
2016
Wirausaha Baru Terbaik
Parfum Gue · Provinsi Jawa Barat
2019
Produk Inovatif Terbaik
KADIN Jawa Barat
2019
MURI Recognition
"Perusahaan Parfum Pertama yang Melayani Pemesanan berdasarkan Karakter Kepribadian Pelanggan"
2022
6 Besar Talenta Wirausaha Berdaya
Bank Syariah Indonesia
The Technology Legacy

The Technology Legacy

One coherent ecosystem — from craftsmanship, to education, to conversational fragrance intelligence, to proprietary technology.

TWFH
TWFH
Fragrance Craftsmanship
IPTECHS
IPTECHS
Fragrance Education
PERSONA
PERSONA
Personalized Fragrance Technology
Proprietary Technology
PERSONA CORE
Conversational Fragrance Intelligence
PERSONA AI PERFUMER
The connecting ecosystem
PERSONA FRAGRANCE INTELLIGENCE
Protected Technology

Three layers, one protected core.

Registered Trademark
PERSONA
Registered Computer Program Copyright
PERSONA SOFTWARE
Proprietary / Confidential Technology Layer
PERSONA CORE
The Fragrance House

TWFH

Tubagus Wijaya Fragrance House
Fragrance House · Craftsmanship · Formulation · Fragrance Expertise

TWFH represents the fragrance craftsmanship behind the ecosystem — connecting perfumery artistry, formulation expertise and fragrance creation.

TWFH
PERSONA FRAGRANCE INTELLIGENCE

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